JSW Steel has launched new retail format - JSW explore. With an aim to efficiently cater the customized steel needs of end consumers, the group launched its branded retail format in Bangalore.
The franchise-based retail format will create a sustainable differentiator for JSW Steel’s exclusive value added products and service offerings. “This win-win partnership shall further strengthen JSW’s bond with its committed JSW Shoppe channel partners taking the association to the next level,” said Vinay Shroff, Sr. Vice President- Retail, JSW Steel.
The branded format will be scaled up in future to cater to customised needs across product categories and sectors viz. hot rolled, cold rolled, colour coated, TMT etc.
Source: The Hindu Business Line
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